D&D AUTOMATION
WORDMARKS • APPAREL • CUSTOM PLAYING CARDS • SIGNAGE • INFOGRAPHICS • PATTERNS • BANNER STANDS • DESKTOP WALLPAPERS
Creative innovation and intelligent solutions – D&D Automation integrates this slogan into each aspect of it’s business. As a contracting firm that designs and implements PLC based control systems, D&D is able to adapt it’s technologies to a client’s existing hardware and software while offering the individual elements of an automation project.
THE BRIEF
As a long-time client, The Blondes has been by D&D’s side throughout its brand evolution. Since the beginning, D&D has remained dedicated to challenging industry standards with it’s design choices. Each project aims to represent D&D as a fun, innovative and forward-thinking brand.
THE APPROACH
The most important aspect of many projects completed for D&D is to remain on brand. It is crucial that all patterns, colours and imagery resonate with the brand standards and key messaging. The brand remains consistent through the use of consistent graphics, imagery and colour palette across all projects.
D&D needed to brand their annual poker event and was looking for an wordmark that could easily be applied to all event materials – from the back of the custom playing cards to invites,flags and swag items.
The 'Awesome Night of Poker' event branding and playing cards stay true to the D&D brand and play up the secondary colour palette. The use of different and interesting fonts help the cards stand out as a unique piece with lots of personality.
THE RESULT
D&D Automation has been a loyal client for over a decade – requiring designs for a variety of corporate materials, tradeshow displays, swag items, and everything in between. They are always looking for new, unique and creative ideas to expand their brand.