
PORTFOLIO

PORTFOLIO




CLIENT
Verona Health Solutions
PROJECT
Product Branding
DESIGN SOLUTION
For Verona Health Solutions, we developed a comprehensive packaging design system for the Equine Choice product line that balances strong shelf presence with a premium, professional aesthetic. Competing in a crowded equine supplement market, the packaging needed to command attention quickly while also communicating trust, efficacy, and product quality to horse owners, trainers, and equine professionals.
Each Equine Choice product was designed to have its own distinctive and impactful look, allowing individual SKUs to stand confidently on their own. At the same time, a cohesive visual language was established to ensure the full product line feels unified and clearly connected to the Verona Health brand. Rich blues were used as a unifying brand element across all packaging formats, reinforcing credibility and consistency while providing a strong foundation for bold visual differentiation.
The design approach varied intentionally across jugs, bottles, syringes, and resealable bags, with each format treated as an opportunity to visually express the product’s purpose and benefits. Dynamic layouts, clear hierarchy, and strong typography help key information stand out — an essential consideration in retail and agricultural environments. Visual cues were carefully crafted to appeal to the target audience while maintaining a clean, performance-driven look.
Beyond visual impact, the packaging was developed with practicality and scalability in mind. The system allows for future product expansion while maintaining consistency across the Equine Choice line. The result is a collection of premium packages that communicate confidence, performance, and quality, reinforcing Verona Health Solutions’ position as a trusted provider within the animal health and agriculture industries.
KEY OBJECTIVES
CATEGORIES
Package Design, Product Branding, Animal Health Design, Agriculture Industry
Stand out and make some noise with truly impactful design.
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