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ALL THINGS BRANDING & DESIGN

The Blondes Blog

How to evolve a logo without losing its soul

Time to Read: 6 minutes

When you make the executive decision to evolve your branding, remember that it is personal. Your brand represents all that your business or organization is: its mission, its intentions, its strengths. Once you decide to evolve or change your logo, you need to do so with careful consideration; the last thing you want is for your cor...

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How print marketing still makes an impact in a digital world

Time to Read: 7 minutes

Digital marketing has expanded over the years, increasingly emphasizing clicks, shares, and impressions. While marketing online is the predominant force for reaching audiences today, there is still something to say for print marketing, even in the digital world. In this blog post, The Blondes will deep dive into why print marketing...

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Unpacking the latest in packaging design

Time to Read: 6 minutes

The new year is fully upon us, and it is time to investigate something new. No, this time it is not spring flowers or a new workout routine — this time, we will be exploring packaging design trends for 2026. Packaging trends are more important than you would think, as it is the first indicator to a potential buyer that your brand has something uni...

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Design trends that actually matter (and the ones that don’t)

February 13, 2026

Time to Read: 7 minutes

Now that we’ve entered the new year, it’s time to explore new design concepts and let go of the ones that are no longer relevant. But sifting through emerging trends and deciding which ones are worthwhile requires a critical lens, not just a quick scroll or surface-level take. The Blondes, experts in branding and design, will break down s...

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Why less is often more in branding and design

January 13, 2026

Time to Read: 6 minutes

When you are passionate about design, going overboard with the details is easy. You produce creative concepts and have difficulty letting go of the tiny intricacies. However, what if we told you that less is often more when it comes to branding and design? After all, Leonardo Da Vinci is believed to have said: "Simplicity is the ultimate sophistication....

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