KPL INTOUCH MAGAZINE
MAGAZINE
Kitchener Public Library (KPL) is a community hub for ideas; a place where people are free to explore, learn and share. KPL’s spaces are open to – and welcome – everyone, with programs and resources that enrich the community.
THE BRIEF
Update InTouch magazine to build readership and overall awareness for the programs, services and opportunities offered by the library, while ensuring it reflects KPL's brand and their role within the community.
Bright colours and strong creative imagery attract the reader's attention.
THE APPROACH
InTouch is filled with articles that inspire, ignite ideas, and delve into the local community. To match these attributes, a clean and modern overhaul of the magazine's layout was imperative. Working with KPL's bright brand colours, Spring/Summer and Fall/Winter colour palettes were created and illustrative elements we're incorporated alongside photos to bring the magazine to life.
THE RESULT
The redesign of the magazine is captivating, bold and engages the audience. The pages of InTouch have new energy — where readers feel that anything could happen.