VANDEL CONSTRUCTION
BRANDING • SIGNAGE • BRAND STANDARDS • VEHICLE GRAPHICS • WEBSITE
As a successful family-owned business, VanDel Construction is considered south-western Ontario’s premier constructor of institutional, commercial, industrial, residential and hospitality projects. VanDel takes pride in providing their clients with quality craftmanship, expertise within their industry and continual innovation to achieve success building solutions.
THE BRIEF
In order to stay relevant in today’s marketplace, VanDel recognized the need for a brand refresh. They came to us looking for something bold and dynamic to better resonate with today’s customers and build on their 45 year history.
THE APPROACH
To avoid brand monotony, creating visual interest across all VanDel marketing materials without losing the brand essence was essential. Focus was placed on developing a strong, yet simple brand with a nod to company heritage.
